Think in three light layers, not one heavy one. A fine knit, a shirt, and a coat adapt through the day far better than a single thick jumper you spend the afternoon carrying.

Let the outer layer do the talking. If the coat has presence, everything underneath can stay quiet, and you never look like you dressed for the forecast instead of yourself.

“Good design is mostly knowing what to leave out — then having the patience to leave it out.”

The same logic runs through everything we make at ASoc: start with what matters, remove the rest, and let the few remaining pieces do their job well.